The Value of having
Steven Rich
As your
Real Estate Professional
First, why hire Steven Rich of RE/MAX Advantage Realty to help sell your home? Do you have the time, experience, sources of information, and contacts to do the job yourself? Would it go as smooth as it could? Would it give you more personal time? Would you obtain a higher price? Here are just a few areas in which I earn my commission:
Pricing Considerations: My insight in determining a pricing strategy for your property can keep you from missing an opportunity by undervaluing or wasting time by overpricing. Experience evaluating competing properties and market trends is the first ingredient for the best transaction experience.
Marketing Experience Preparations: As your agent, I am skilled in recommending repairs or cosmetic work that have proven to minimize time on the market and maximize both prospect interest and sales price.
Exposure to the public: The National Association of REALTORS studies show that 82% of real estate sales are the result not of advertising, but of agent contacts through previous clients, referrals, friends and family, and personal contacts including exposure to other industry professionals. I utilize the Multiple Listing Service and other marketing network systems.
Advertising: Media and Frequency, It takes experience to know what works in advertising. Ads generate phone calls to the real estate office, but statistically have minimal effect selling a specific property. Overexposure of a property in any media may give a buyer the impression the property is distressed or that the seller is desperate.
Security: Working with me ensures showings will be tracked and you will be kept aware of who is visiting your home. You can instruct unchaperoned buyers to call me for an appointment so they can be pre-screened, and you can do your final polish before the showing.
Negotiating Middle Person: Most buyers prefer to negotiate with someone they perceive as unbiased, not emotional, and professionally trained. They are more likely to express objections to agents with the hope of resolution, when they otherwise might move on to another property rather than talk to you directly.
Objectivity: Evaluate proposals privately without compromising your market position.
Monitoring, Renegotiating, and Closing or Settling: The process of appraisals, inspections, and financing involves a lot of possible pitfalls. There are many required legal forms, processes and appointments to be made with Inspectors and other professionals. I have many Industry contacts and can provide work persons in many areas with the knowledge as to their historical skill and reliability.
Experience reading and following escrow instructions: Instructions must be clear and complete. I am the best person to objectively help you communicate these issues and move the transaction to settlement or closing.